Aims and Objectives

1. Create awareness of the value of clean and nutritious food.

How?

• By promoting good food at a grass roots level through:
  • The OBDA website;
  • local media;
  • selected retailers (including farmer’s markets); and
  • the food services industry.

Why grassroots?

• The focus is on building relationships.
• It is within the scope of our resources to impact on Adelaide and South Australia.
   

2. Support certified organic and bio-dynamic industry participants

How?

• Promotion of best practice philosophy.
• Promote the values of the organic and bio-dynamic philosophies.
• Engage, encourage and collaborate with those parties whose organic and bio-dynamic philosophies and values align with those of our members.
• Farm visits to educate members and the wider public.
• Deliver news and publications to all grower and retailer members through the website.
• Promote research and development through training, field experiments and other worthwhile initiatives.
• Gather, share and distribute market information to all parties who want to participate in the organic and bio-dynamic food chain.
• Networking.

3. Provide the industry with a consistent message.

How?

• Be inclusive.
• Co-operate.
• Promote.
• Be clear and disciplined about what we are trying to achieve.